# The Product Manager Oper...  ## Metadata - Author: [[@hey_rick__ on Twitter]] - Full Title: The Product Manager Oper... - Category: #tweets - URL: https://twitter.com/hey_rick__/status/1501203132700844032 ## Highlights - The Product Manager Operating System - Part 2 8 templates and frameworks. This time focused on Product Strategy Inspired by Netflix, Google, Shopify, and more. 🧵 ([View Tweet](https://twitter.com/hey_rick__/status/1501203132700844032)) - So what is Product Strategy? It can feel nebulous, but it's a high-level approach you're taking to achieve your business goals. An art - not a science. @gibsonbiddle of Netflix fame has an amazing 13-part deep dive. https://t.co/8Ngz1yewi4 ([View Tweet](https://twitter.com/hey_rick__/status/1501203136014438406)) - @gibsonbiddle Product Mission & Vision 👁 Why the product exists in a short, inspiring statement. Such as: - IKEA: To create a better everyday life for the many people. - Shopify: Make commerce better for everyone, so businesses can focus on what they do best: building and selling products ([View Tweet](https://twitter.com/hey_rick__/status/1501203166444101639)) - @gibsonbiddle If Vision, Mission, and Strategy all sound the same or similar... @aprildunford has a good breakdown of the difference between each one https://t.co/RHrNrAETgl ([View Tweet](https://twitter.com/hey_rick__/status/1501203169740791809)) - @gibsonbiddle @aprildunford SWOT Analysis 🧐 This is Business 101 - Strengths, Weaknesses, Opportunities, and Threats. It's a quick way to asses your business and where it stands in the market. @MiroHQ has a simple but powerful template. ([View Tweet](https://twitter.com/hey_rick__/status/1501203172597059589)) - @gibsonbiddle @aprildunford @MiroHQ PESTLE Analysis 🕵🏼‍♀️ i.e. Political, Economics, Social, Technological, Legal, or Environmental. Similar to SWOT but better for understand an organizations impact. Again, Miro with a solid template.  ([View Tweet](https://twitter.com/hey_rick__/status/1501203184118816778)) - @gibsonbiddle @aprildunford @MiroHQ Objectives & Key Results (OKRs) 🎯 First introduced by Intel, then re-applied successfully at Google. Help teams focus on specific, measurable KPIs that align with the greater business goals. If you achieve 100% of a goal, you were not aggressive enough.  ([View Tweet](https://twitter.com/hey_rick__/status/1501203220512841744)) - @gibsonbiddle @aprildunford @MiroHQ A word of caution with OKRs ⚠️ They're great for large or established organizations. If you're at an early-stage startup and think OKRs are a good idea, you're destined to fail. https://t.co/gtbQorEqtc  ([View Tweet](https://twitter.com/hey_rick__/status/1501203284492697600))