# Biographies of Billionai... ! [ rw-book-cover] (https://pbs.twimg.com/profile_images/1648315397022572544/2fCMWlPw.jpg) URL: https://twitter.com/Codie_Sanchez/status/1882436636870386106 Author: @Codie_Sanchez on Twitter  ## AI-Generated Summary None ## Highlights > Biographies of billionaires teach you more than self-help business books. > Here are my 5 favorites: ([View Tweet](https://twitter.com/Codie_Sanchez/status/1882436636870386106)) > 1. Built from Scratch (Home Depot Founders) > Read for: Learning how to disrupt an industry. > Marcus & Blank were fired from Handy Dan. Then they noticed a gap in the system... <video controls><source src="https://video.twimg.com/ext_tw_video/1882436727115063296/pu/pl/omNBlwrMS8BvmKZ7.m3u8?tag=12&v=8d5" type="application/x-mpegURL"><source src="https://video.twimg.com/ext_tw_video/1882436727115063296/pu/vid/avc1/480x270/pYVbBASZt1qTJjXQ.mp4?tag=12" type="video/mp4"><source src="https://video.twimg.com/ext_tw_video/1882436727115063296/pu/vid/avc1/640x360/u84XfOVvJe89xkl6.mp4?tag=12" type="video/mp4"><source src="https://video.twimg.com/ext_tw_video/1882436727115063296/pu/vid/avc1/1280x720/0BVL2nrxr1VGaHDr.mp4?tag=12" type="video/mp4">Your browser does not support the video tag.</video> ([View Tweet](https://twitter.com/Codie_Sanchez/status/1882436796807631023)) > You needed a contractor's license just to buy basic supplies. No one could access professional materials. > Their solution? "If you can save a customer money, do it." > They removed all middlemen and took the DIY market from $35B to $365B. >  ([View Tweet](https://twitter.com/Codie_Sanchez/status/1882436806064357692)) > 2. Elon Musk (Walter Isaacson) > Read for: Learning how to think bigger than everyone else. > While others ask "What would you do if you couldn't fail?" > Elon asks, "What would you do even if you knew you would fail?" Then does it. >  ([View Tweet](https://twitter.com/Codie_Sanchez/status/1882436825249149216)) > 3. Poor Charlie's Almanack (Charlie Munger) > Read for: Learning how to think differently about wealth. > I love his "Mount Rushmore" strategy. > You don't have to be the smartest, you just have to give the most attention. <video controls><source src="https://video.twimg.com/ext_tw_video/1882436908615147520/pu/pl/mYAWFi0Gqr3GvQzK.m3u8?tag=12&v=479" type="application/x-mpegURL"><source src="https://video.twimg.com/ext_tw_video/1882436908615147520/pu/vid/avc1/480x270/m55Y3-FyWVB-XWTD.mp4?tag=12" type="video/mp4"><source src="https://video.twimg.com/ext_tw_video/1882436908615147520/pu/vid/avc1/640x360/_wcG73bnGatLo6C9.mp4?tag=12" type="video/mp4"><source src="https://video.twimg.com/ext_tw_video/1882436908615147520/pu/vid/avc1/1280x720/_L9OyJo0O009SsyY.mp4?tag=12" type="video/mp4">Your browser does not support the video tag.</video> ([View Tweet](https://twitter.com/Codie_Sanchez/status/1882436954509160736)) > He talks about the mental model that helped build Berkshire Hathaway: > "Invert, always invert." > Instead of asking "How do I succeed?", ask "How do I ensure I fail?" > Then do the opposite. >  ([View Tweet](https://twitter.com/Codie_Sanchez/status/1882436964428701715)) > 4. Steve Jobs (Walter Isaacson) > Read for: Learning to pursue perfection through details. > Jobs had a "reality distortion field," where if you were in his proximity, you felt you COULD achieve the impossible. > I love this story from the book: <video controls><source src="https://video.twimg.com/ext_tw_video/1882437056586043392/pu/pl/PK6-j5yhHUsQU9R9.m3u8?tag=12&v=1f3" type="application/x-mpegURL"><source src="https://video.twimg.com/ext_tw_video/1882437056586043392/pu/vid/avc1/480x270/YPTO7DMFywXfHuIU.mp4?tag=12" type="video/mp4"><source src="https://video.twimg.com/ext_tw_video/1882437056586043392/pu/vid/avc1/640x360/e-99pAaVgxaxiGTl.mp4?tag=12" type="video/mp4"><source src="https://video.twimg.com/ext_tw_video/1882437056586043392/pu/vid/avc1/1280x720/i-aFdeYk5uILdx6s.mp4?tag=12" type="video/mp4">Your browser does not support the video tag.</video> ([View Tweet](https://twitter.com/Codie_Sanchez/status/1882437105424474497)) > His philosophy: "If you want to go fast, go alone. If you want to go far, go together." > He had engineers sign inside every first MacBook. > No customer would see it. But it created ownership. >  ([View Tweet](https://twitter.com/Codie_Sanchez/status/1882437117155893696)) > 5. Sam Walton: Made in America > Read for: Learning true customer obsession. > Sam never sought fame. > • He flew beat-up planes to visit stores > • Talked to frontline workers, not execs > • Carried a tape recorder everywhere <video controls><source src="https://video.twimg.com/ext_tw_video/1882437200886771712/pu/pl/YD6e_SGXyWZRedD2.m3u8?tag=12&v=188" type="application/x-mpegURL"><source src="https://video.twimg.com/ext_tw_video/1882437200886771712/pu/vid/avc1/480x270/qeSoIOJ4URRfXB5A.mp4?tag=12" type="video/mp4"><source src="https://video.twimg.com/ext_tw_video/1882437200886771712/pu/vid/avc1/640x360/IP9eIA9Hen0bNgUj.mp4?tag=12" type="video/mp4"><source src="https://video.twimg.com/ext_tw_video/1882437200886771712/pu/vid/avc1/1280x720/Rqf9XEkuqWt6yMO2.mp4?tag=12" type="video/mp4">Your browser does not support the video tag.</video> ([View Tweet](https://twitter.com/Codie_Sanchez/status/1882437263109316847)) > He built the world's largest retailer on 3 principles: > • Customer obsession: "Only customers can fire the boss" > • Cost consciousness: Stayed at Motel 6 > • Relentlessly studying competitors >  ([View Tweet](https://twitter.com/Codie_Sanchez/status/1882437281924977126)) > If you want to learn business, go straight to the source. These are the real playbooks of empire builders. > You can download my full list of recs here: > https://t.co/Ns9GihfZjt ([View Tweet](https://twitter.com/Codie_Sanchez/status/1882437286043734523))