# Bets, Success Metrics, and Roadmapping ![rw-book-cover](https://readwise-assets.s3.amazonaws.com/static/images/article1.be68295a7e40.png) ## Metadata - Author: [[docs.google.com]] - Full Title: Bets, Success Metrics, and Roadmapping - Category: #articles - Document Tags: [[Favorites]] - URL: https://docs.google.com/document/d/e/2PACX-1vQ0vERe4LLpS8s2jzJKDPixrT-Q2Gr6AJZR4MRXFFCQUXSGuCptR9YDYjPTA2Ct0tAUBwCBmYsqUH_M/pub ## Highlights - What is a Bet? A bet is a logical container of investment (time, attention, focus, energy, and funds) designed to have some sort of impact. - With a Project the focus is on finishing a predetermined chunk of work. With a Bet, our focus is impact. - Bets range in terms of scope, duration, and level of prescription. - Tags: [[favorite]] - Some bets are “all in” -- you cannot pivot midway, and may take a while to generate benefits. - Some bets are very prescriptive -- “I think we should do exactly this, and I expect we’ll get outcome X”. - Opportunity focused bets identify a point of leverage, and rely on the team to run experiments to seize that opportunity. - Companies have foundational bets that underpin their whole existence. - An interesting characteristic of bets is that they “nest”.